Apecific products or services or concern a specific brand. An influencer can become a brand ambassador and build its image and associations with the advertiser or its products and services through their social channels. This type of cooperation one of the forms of sponsorship should also be marked as advertising material.

Example Monetary remuneration the advertiser influences the publication. A television manufacturer commissioned an influencer operating in the technology Phone Number List sector to prepare a special video material on modern image processing methods. The creator presented the indicated issue in accordance with the advertiser's guidelines using his products.



The advertiser had influence on the content creation process and asked for minor changes to the material. After the cooperation ended the influencer received a transfer from the TV manufacturer. Requires marking as advertising material and indication of the promoted brand Example . Cash remuneration the advertiser has no influence on the publication.